Connect Adobe Commerce Cloud and Act-on

Connecting Adobe Commerce Cloud and Act-on for a company could enable the transfer of customer and transactional data from the e-commerce platform to the marketing automation system. This could support targeted marketing campaigns, improved customer segmentation, and more informed decision-making by providing marketing teams with access to up-to-date sales and customer activity information.

You can build this integration on the System2System platform. We design the connection between Adobe Commerce Cloud and Act-on around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect Adobe Commerce Cloud and Act-on?

A company operating both Adobe Commerce Cloud and Act-on could benefit from enabling data exchange between these two systems. If the systems remain isolated, staff may be required to manually enter the same information in both places, which can lead to duplicated effort and a higher risk of errors. Disconnected systems can also result in inconsistencies, where customer or order records drift apart over time, making it difficult to maintain a unified view of business activity. Decision makers may end up relying on outdated or incomplete figures, which can affect planning and customer engagement. If a connection were established, it could allow for the transfer of data such as customer details, order histories, and marketing campaign responses. This could help ensure that marketing efforts in Act-on are informed by the latest transaction data from Adobe Commerce Cloud, and that customer engagement is more targeted and timely. The specific data that can be exchanged depends on what each system makes available through its API and must be determined for each implementation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what Adobe Commerce Cloud and Act-on make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.