Connect BigCommerce and Facebook

Connecting BigCommerce and Facebook for a company could enable the transfer of product information, inventory updates, and order data between the two platforms. This could support coordinated sales and marketing efforts, facilitate product catalog synchronization, and help ensure that product listings and promotions are consistent across both the online store and social media presence.

You can build this integration on the System2System platform. We design the connection between BigCommerce and Facebook around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect BigCommerce and Facebook?

A company that uses both BigCommerce and Facebook could benefit from connecting these systems to reduce manual effort and improve business agility. If each system operates in isolation, employees may need to enter product, inventory, or customer data separately in both places, which increases the risk of errors and inconsistencies. For example, pricing or stock levels might be updated in one system but not the other, leading to confusion for both staff and customers. Decision makers could also end up relying on outdated or incomplete information when planning marketing campaigns or managing sales channels. When systems like BigCommerce and Facebook are able to exchange data, the kinds of information that could be shared include product catalogs, pricing, availability, and order details. This could help ensure that product listings on Facebook reflect current inventory and pricing from BigCommerce, and that sales or customer engagement data from Facebook is available for further action in BigCommerce. The specific data that can be exchanged depends on the functionality each system exposes through its API and must be determined for each particular situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what BigCommerce and Facebook make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.