Connect Centric and Act-on

Connecting Centric and Act-on for a company could enable the transfer of relevant data between the two platforms. This might involve aligning customer information, campaign data, or performance metrics, supporting improved reporting and coordination between departments that use these systems for business operations.

You can build this integration on the System2System platform. We design the connection between Centric and Act-on around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect Centric and Act-on?

A company operating both Centric and Act-on could benefit from connecting these systems to enable the exchange of relevant business data. If these systems remain isolated, users might be forced to enter the same information separately into each platform, increasing the risk of errors, inconsistencies, and wasted effort. Without a connection, records in Centric and Act-on could diverge over time, leading to situations where decisions are made using outdated or mismatched data, which can undermine confidence in reporting and slow down operational processes. Data that could be exchanged between Centric and Act-on often includes customer information, contact details, and engagement history, as these are critical for both operational management and marketing activities. Sharing such data could allow teams to coordinate efforts more effectively and ensure that each system reflects the most current information available. The actual scope of data exchange would depend on the features of both systems and the business processes they support. Ultimately, what can be exchanged between Centric and Act-on depends on the data each system makes available through its API, and the specific requirements of the business situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what Centric and Act-on make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.