Connect Exact Globe and Act-on

Connecting Exact Globe and Act-on could enable the transfer of financial or operational data from Exact Globe into Act-on for more informed marketing efforts. Such a connection could support synchronized data flows, potentially improving reporting accuracy and enabling more targeted outreach based on up-to-date business information managed in Exact Globe.

You can build this integration on the System2System platform. We design the connection between Exact Globe and Act-on around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect Exact Globe and Act-on?

A company running both Exact Globe and Act-on could benefit from connecting these systems to enable the exchange of key business data. If these systems remain isolated, staff could face the need to enter the same information in both places, which increases the risk of errors and consumes valuable time. Without a connection, records in one system could drift out of sync with the other, leading to situations where decisions are made based on outdated or inconsistent data. For example, changes to customer information or updates to sales data in one system would not automatically be reflected in the other, reducing the overall reliability of business insights. If a connection were established, the types of data that could be exchanged between Exact Globe and Act-on would depend on their respective roles. Exact Globe is known as an ERP system, often handling financial, inventory, and customer records, while Act-on is recognized as a marketing automation platform. Data that could be exchanged might include customer contact details, sales transactions, campaign responses, and lead information, supporting better alignment between finance, sales, and marketing functions. However, what can actually be exchanged depends on what each system exposes through its API, and is determined per situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what Exact Globe and Act-on make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.