Connect IFS and Act-on

Connecting IFS and Act-on for a company would involve enabling the transfer of relevant business data between the two systems. This could support more efficient marketing automation by making operational or customer data from IFS accessible in Act-on, allowing for more targeted campaigns or automated workflows based on up-to-date business information.

You can build this integration on the System2System platform. We design the connection between IFS and Act-on around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect IFS and Act-on?

A company that uses both IFS and Act-on could benefit from enabling these systems to exchange data, as this could support more accurate, timely, and coordinated business processes. Without a connection, staff may have to manually enter the same information into both systems, which increases the risk of errors, duplication, and wasted effort. Over time, this manual approach could lead to records drifting apart, with each system holding different versions of the same data. This divergence can result in operational inefficiencies, reduced data quality, and decisions based on outdated or inconsistent figures. If a connection were established, the types of data exchanged between systems of these categories could include customer details, sales information, marketing campaign results, and possibly product or inventory data, depending on how each system is used within the company. The actual data that can be exchanged depends on what each system makes available through its API and must be determined for each specific case.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what IFS and Act-on make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.