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Connect Sage 300 and Dotdigital

Connecting Sage 300 and Dotdigital could enable the transfer of customer and transactional data between the two systems. This could support more targeted communications, informed by up-to-date financial and customer records, and help automate processes such as campaign management or customer segmentation based on real-time business data.

You can build this integration on the System2System platform. We design the connection between Sage 300 and Dotdigital around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect Sage 300 and Dotdigital?

A company that runs both Sage 300 and Dotdigital could benefit from connecting these systems to enable data exchange between finance/ERP and marketing automation functions. If these systems operated independently, staff could be required to enter customer, sales, or contact data into both platforms, increasing the risk of errors and inconsistencies. Records could drift apart over time, with updates in one system not reflected in the other, leading to decisions based on outdated or incomplete information. For example, finance teams might not have the latest customer engagement data, while marketing teams could miss out on up-to-date sales or payment status, limiting the effectiveness of targeted campaigns and customer communications. Data that could be exchanged between Sage 300 and Dotdigital includes customer contact details, sales history, and possibly marketing preferences or engagement metrics. What can actually be exchanged depends on what each system exposes through its API, and is determined per situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what Sage 300 and Dotdigital make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.

About these systems

Read more about each system and what it can be connected to

Looking to connect these systems?

Talk to us about what your setup needs. No obligation.

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