Connect SAP S/4 HANA and Act-on

Connecting SAP S/4 HANA and Act-on could allow a company to synchronize business data between its ERP and marketing automation systems. This could support more accurate campaign reporting, enable automated workflows that reflect real-time business transactions, and help align marketing activities with operational and financial data managed in SAP S/4 HANA.

You can build this integration on the System2System platform. We design the connection between SAP S/4 HANA and Act-on around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect SAP S/4 HANA and Act-on?

A company operating both SAP S/4 HANA and Act-on could benefit from enabling these systems to exchange data. This connection could help reduce manual data entry, which is often required when information must be entered separately into each system. Without a connection, there is a risk that records in SAP S/4 HANA and Act-on could diverge over time, resulting in inconsistencies and errors. Such discrepancies could lead to decisions based on outdated or incomplete information, which can impact business performance and customer experience. If these systems were connected, data such as customer information, sales transactions, and campaign results could be exchanged between them. For example, updates to customer records in SAP S/4 HANA could be shared with Act-on to ensure marketing communications are based on current information. Similarly, responses or engagement data from Act-on could be sent to SAP S/4 HANA to inform sales or support teams. Financial data, order status, and product information are other types of data that could be relevant for exchange, depending on the business processes involved. What can actually be exchanged between SAP S/4 HANA and Act-on depends on the data each system makes available through its API and must be determined for each specific situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what SAP S/4 HANA and Act-on make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.