Connect SAP ECC-R/3 and Dotdigital

Connecting SAP ECC-R/3 and Dotdigital for a company could allow the transfer of customer and transactional data between the ERP and marketing automation platforms. This connection could support coordinated marketing campaigns based on up-to-date business information, improve customer communications, and enable more targeted outreach using data managed in SAP ECC-R/3.

You can build this integration on the System2System platform. We design the connection between SAP ECC-R/3 and Dotdigital around the way you work — not as an off-the-shelf connector, but to fit your systems.

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Why connect SAP ECC-R/3 and Dotdigital?

A company that operates both SAP ECC-R/3 and Dotdigital could benefit from connecting these systems to enable data exchange between their core business operations and digital marketing activities. Without such a connection, staff may need to manually enter the same data into both systems, which increases the risk of errors and consumes valuable time. This manual process can result in customer or product records diverging between platforms, making it difficult to ensure that marketing campaigns are based on the most current information. Decisions made using outdated or inconsistent data could undermine campaign effectiveness or lead to missed opportunities. If a connection were established, it could enable the transfer of data such as customer contact details, marketing preferences, and relevant transactional information. This could help ensure that marketing communications are accurately targeted and reflect the latest customer interactions or changes in status. For example, updates to contact information in SAP ECC-R/3 could be reflected in Dotdigital, reducing the risk of sending communications to incorrect addresses. Similarly, marketing responses or engagement tracked in Dotdigital could be made available for analysis or follow-up within SAP ECC-R/3. The specific data that can be exchanged depends on the interfaces and data structures each system exposes through its API, and must be determined for each situation.

How System2System builds an integration

Connectors

We connect to each system through the interface it offers — an API, a database, a file exchange or a webhook — and handle authentication, rate limits and retries.

Mapping

Fields rarely line up one to one. We map and transform the data so both systems receive it in the shape they expect.

Workflow

We define what triggers an exchange, in which direction data flows and which system takes precedence when the two disagree.

Monitoring

Every exchange is logged. Failures are flagged and can be replayed, so nothing disappears without anyone noticing.

What can actually be exchanged?

That depends on what SAP ECC-R/3 and Dotdigital make available through their APIs, on the licences and modules in use, and on the version each system runs. Which records are synchronised, in which direction and how often, is something we determine together before any work starts.

We are happy to look at your specific situation and tell you what is feasible — including when the answer is that it is not.